{THE PROCESS
From start to finish, a look at how we operate…
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1. We create a game plan.
Organization is the key. We feel strongly that without a clear plan for the future your online appearance may suffer.
A client relations rep will provide your company with a detailed website proposal based on your industry, the state of your existing website, and your expectations for the future – all with keeping your budget in mind. All of your options will be discussed as we figure out the best possible plan for your business. - 2. You decide it's finally time to make the change.
You have come to the realization that your website is outdated and you want to make the next step.
Congratulations! Guess what else you will soon realize - the frustrating comments about your outdated website from clients, coworkers and others will soon stop too because your website will finally have an updated copyright date and a new look'. Knowing that you have found an affordable and experienced company to take charge of your online brand and build you a strong online presence makes the process a little easier too. You have made a great choice. - 3. Our skilled designers get busy building your new online appearance.
A project manager will be your primary contact throughout the design process. Each project manager is experienced with dealing with all types of design styles.
Our primary goal is to work with you towards building a website that is up to your standards and beyond. The project manager will discuss each key point of the design with you to help you brand your company and take you to the next level with your online appearance. We have some clients who do not want to be involved in the design process at all, others who just want to see occasional progress updates for their approval, and some who want to be involved completely with every aspect. We are happy to have each client decide how much they want to be involved in the design process and we understand that sometimes they might not have as much time to devote to your design as originally expected - we can be flexible and work as quickly or as slowly as you desire. - 4. Programming phase begins.
You have approved your design style, layout, color scheme, image placement, etc. and now it is time to start the building process.
Our programmers will work diligently to complete all pages of your website as well as content management systems, flash design or any other special features on your website. During this building phase we ask that each client provide us with the content for each page of the website. Writing content can be a tedious and overwhelming process but don’t worry - we understand it can be quite time consuming. Your project manager will help you stay on track taking it page by page if necessary to help push you along with completing your website in a timely manner. If you need help writing your content we can always recommend ideas and helpful tips, or depending on your industry we can recommend a content writer to help take the weight off your shoulders and move the process along quickly for you. - 5. Time to launch and watch your competitors squirm.
You've approved your website and are ready to show off your new look to all of your clients, competitors and other industry associates.
We take the time to ensure that each website launch takes on a seamless approach to minimize any potential chaos among your staff. If you are using our e-mail solutions you will be provided detailed information on how to access your new system. There is something special about seeing the final product launched and "live" that just makes our entire staff very happy and proud. After each clients website launch we launch something exciting of our own: a press release! Sometimes your website will be featured on our blog, sometimes on our Facebook news feed, or maybe even a tweet. We really like to show off your new look to each and everyone out there on online. - 6. You will receive an Online Marketing Assessment.
Your new website is "live" and you have bragged about it to everyone you know and work with. Now what??
Not all marketing campaigns will work for every company and we make sure to let you know what your company will benefit from and will explain why. We explore closely your competition's marketing strategies, your client base and the current market trends for your industry to put together a plan of action for your company. Once started, we will always be fine tuning your marketing campaign to assure maximum exposure and highest ROI while keeping a realistic budget in mind.
"Changing web sites and companies can be a frightening experience. After all, if you choose wrong, you could severely damage your business, while transitioning.
My sales rep was extremely helpful in explaining my options and keeping our game plan within the realistic needs for my company. The design staff was also helpful and certainly speedy. The process was painless."
